How do you start your own business? As an entrepreneur and founder of WeddingChannel.com, Jessica gets this question a lot. Her desire to come up with a better answer for the women who’ve inquired over the years inspired her to launch Stella & Dot. Creating a modern home-based business that allows women everywhere to style their own career while they enjoy irresistible style for themselves has become her mission. Today’s savvy women aren’t just capable of having it all… they deserve it all!

2013

stella & dot and you

With the launch of our bag line, there are now even more ways to start your own bold new adventure. This year, launch a fun, flexible, fashion business. Stella & Dot has all the essential tools and training to get you there, and we'll celebrate with you every step of the way.

2012

going global

Stella & Dot expands to the UK and Germany, pays out over $100 million in commissions to Stylists, and reaches $200 million in sales. It’s CCO Blythe Harris receives the FGI Rising Star Award for Accessories and Stella & Dot wins the ACE Award for Retail Innovation.

2011

making its mark

Stella & Dot lands on the 57th spot of the Inc. 500|5000 Fastest Growing Private Companies and CEO Jessica Herrin receives the Ernest & Young Entrepreneur of the Year award. The Stella & Dot Foundation gives back by building two schools in Nicaragua with its charity partner buildOn. 

2010

healthy growth

The growing Stylist force earns $50 million in commissions helping others as they boost their own careers. Stella & Dot is ranked the 67th fastest growing company in America by Inc. 500 and surpasses $100 million in sales.

2009

creating jobs

Despite a dreary economy, Stella & Dot shines – growing over 760% and launching over 5,000 flexible careers. Sales reach $33 million and first Star Director Lindsay Walsh earns over $33,000 in one month.

2008

the word is out

The NewYork Times, InStyle and Lucky rave about Stella & Dot style, ingenuity and rise to success. Over 1,000 flexible careers are created for dynamic women across the US and Canada. Sales soar to $3.8 million.

2007

building a world class team

Esteemed advisor Mike Lohner and sales guru Danielle Redner are welcomed. Blythe Harris joins as partner and Chief Creative Officer. Jessica and Blythe rebrand Stella & Dot after their beloved grandmothers. Sales double.

2006

ready to ramp it up!

After the birth of second daughter Tatum, Jessica is ready to take it to the next level. With hundreds of Trunk Shows under her belt, she establishes a new social selling concept and grows Luxe Jewels to $1 million in sales.

2004 - 2005

out of the living room

Devoting time to Charlie and Luxe Jewels means a short break from corporate life. Initial Stylist-run Trunk Shows fuel first year sales to $550,000. No more living room status meetings…Jessica opens the first office.

2003

a year of firsts

Jessica devotes nights and weekends to designing jewelry, DIY jewelry kits and a website from scratch. She has her first Trunk Show in Austin, Texas and forms Luxe Jewels. First daughter Charlie is welcomed to the world.